Why do almost all home builders use neutral colors in their model homes? It’s because builders are professional home sellers, and they know what causes homes to sell!

It’s common to think “I shouldn’t change the paint or flooring because the buyer will want to choose their own colors.” In reality though, buyers buy on emotion, not on logic. They will walk through your home and either have great feelings about it or not. Yes, there are buyers out there that can see past paint colors, but the majority of buyers don’t have the same personal tastes as you do and they don’t have the vision to see beyond the colors. You will be turning away 80% of the market who only want homes that are ready to move in.

Here are some questions to ask yourself:

1. Have I done everything I can do to give my home a WOW factor for buyers as they walk through the front door?

2. Is the house neat and clean?

3. Have I addressed any issues that I need to address as far as making the house look good and smell good?

4. Do I have any deferred maintenance that I need to take care of?

5. Do I have anything that is a significant issue with regards to housekeeping or the yard?

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